--As a user signed up as an advertiser at sponsoredreviews.com you are recieving this message to notify you of important updates to our system--
Hello isnain febry,
This message is to notify you about important changes we have made at SponsoredReviews.com. Due to the newly released "Revised
Advertisers who are concerned about the revised guidelines should utilize the in-post disclosure system to insure compliance (If you are concerned about the search engines using the disclosure badges to track down your paid posts, please read below about how our badges our signature free). However it is important to note that in-post disclosure is not required by the FTC. Bloggers can also include a Site Wide disclosure that clearly states that they do paid posts, SponsoredReviews has always supported site wide disclosures. In addition the guidelines only refer to endorsements/testimonials, articles that do not make endorsements should not raise any flags, for that reason we now have new "Post Type" options for Advertisers. We highly recommend utilizing the "Article" or "Content Rewrite" Post Types and asking bloggers to write an article about a subject related to industry versus asking them to write a "review".
New Disclosure Options
New Post Types
For a long time we have had Advertisers requesting the ability to select what type of post they want the Blogger to write. Many advertisers do not want reviews they simply want an article about a particular topic (containing their links), or they want a blogger to simply repost content (Such as a Press Release) exactly as they have it written. The great thing about articles is that if they are not an endorsement of your company/service/website but are simply educational than there arent as many concerns about FTC rules and disclosures methods, although we would still suggest requiring in-post disclosure if you have any concerns about the new FTC regulations. Read below to learn about how our disclosure badges are "Signature Free" and will not allow search engines to automatically devalue your paid posts.
Here are a list of the new post types:
Questions and Answers
Q: Do I have to require In-Post Disclosure Badges on all of my paid posts.
A: No, You do not have to require In-Post Disclosures via our system. Bloggers can do site wide disclosures at their descretion. In addition, if you are selecting a post type such as "Article" and you are not asking the blogger to endorse your website there shouldnt be any issues with FTC rules.
Q: Wont the disclosure badges make it easy for the search engines and/or my competitors to track down my paid posts?
A: Our disclosure badges use a random source URL created by TinyURL. The src url of the image is different for every paid post it is used on, so there are no signatures left that can be used to track down your posts.
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